Why Get Lit?

Get Cool. Get Tough. Get Lit.

Every LiT Cooler comes with removable Ice Legs, our unique Logo Plate -- a clear, central lid insert that allows the light to shine through -- illuminating the LiT Coolers logo (standard), and a Night Sight® LED liner. Choose between white or blue LED lights.

Choose custom* logo plates, including officially-licensed Collegiate team logos and officially-licensed Greek Organization logos.

Find out how to Customize Your LiT HERE!